Blog
Political Research
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TikTok, Deepfakes, and Political Ads: A study on the relationship between media and the upcoming election
Cint and Advertising Week partnered on research looking into the relationship between media influence and voter behavior leading up to this year’s US and UK elections.
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Cint helps Push Digital uncover gaps in voter support and form insights to optimize targeting
Push Digital, a campaign agency active in America’s highest stakes races and debates by leveraging their digital expertise to start conversations, persuade audiences, and turn out voters, partnered with Cint on a study to uncover gaps in voter support.
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Guide to measuring political advertisements with Lucid Impact Measurement
Explore our guide to measuring political advertisements by Cint’s in-house expert Chris Pope, Senior Director of Measurement.
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The TikTok effect: How the video-sharing platform is shaping voter behavior
As the UK headed to the polls on July 4th, Cint conducted a study to reveal TikTok’s influence of voters.
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How a researcher at Harvard University successfully decoded the opinions of independent voters
Political scientists Andrew O’Donohue and Daniel Markovits conducted a survey with Cint to understand how prosecution of Donald Trump affected public opinion among independent voters.